Now, not only can I name and define them, I've experienced them firsthand. Most of the company's sneakers are simple in appearance, sporting a thick rubber sole and a thin canvas upper. cheap nfl jerseys But many have ordinances on the books to prevent businesses such as auto repair shops or beauty salons from eroding the residential quality of neighborhoods. The police priority is finding April alive.. Cruz and Odiah, also the school career rushing leader, can wear you down. cheap nba jerseys Even before he first retired back in 2010, Wallace was really the only active NBA player that was wearing the Air Force 1 in its original form. wholesale jerseys MICHAEL USHER: Have you ever put the truck sideways? MICHELLE OSBORNE: I have. Then, sailor posted these side by side photos on her instagram. cheap Super Bowl jerseys Another way is to tie it in the middle and pull it down off the shoulders. wholesale nba jerseys B. dallascowboysjerseyspop Jones was processed and released on her own recognizance.. Meanwhile, Nike poached newly out women's college basketball star Brittney Griner for an endorsement deal, but the athletic wear giant may have even bigger plans in the works for the first openly gay male athlete. wholesalejerseysi The uniform is, in fact, a reassuring expression of corporate identity.

wholesale jerseys

They showed great poise in knocking out Dallas and the Lakers in the first two rounds.

cheap jerseys

Thomas McCarthy revealed: would send me videos of him in this shoe repair shop in LA doing these exercises and he was very impressive.. Frank Bonadio, according to those who know him, is not a philanderer and had not dated anyone since the break up of his marriage. The shoe is doing well at J. wholesale mlb jerseys He was very emotional and sincere about the challenges faced by police officers. In this video, we learn how to wear a belt with Julie G. wholesale jerseys They arrive at the stadium parking lots a few hours early to eat their lunches, enjoy a few cold ones, and socialize with other fans.. Begin by lying on your back with your hands behind your head and point one elbow toward your knee on the opposite side, pulling the knee and elbow together until they touch. As you know memorial events took place in Katyn yesterday. cheap mlb jerseys Here's an example. cheap nfl jerseys This stimulates the false impression for stand out and is more effective for the your our hair Jordan Femme than comfort. cheap nfl jerseys The number of underprivileged children, men and women coming to the Mission for help has skyrocketed because of the economic downturn, while at the same time, the Mission's financial donations have dropped, as many Americans struggle to survive the nation's current crises. http://www.wholesalejerseysi.com We especially congratulate the CCA students on this team: Sean Carty, Kenneth Turner, Ciarn Daly, Ross Davis and Sean Gregory.. His laugh comes easily and he talks about how he once had a precursor to the Croc hanging around his design studio. cheap nba jerseys To the right, a plate of biscuits and the obligatory still and sparkling water, evil portents of the press junket world that indicate we may all be here for some time.. This allegation comes from Wildstein defense in a separate case, in which Christie is again accused of unsavory political maneuvering. cheap Super Bowl jerseys The dimension to his game which Brannagan has yet to develop is his personality on the field.
Home Blogging/SEO Content marketing after Hummingbird – 5 takeouts

The latest change to Google’s frequently evolving algorithm is known as Hummingbird and it means that the search engine is now smarter than ever In determining searcher intent and identifying the genuine, quality content that queries deserve.

So what does this mean for content marketing? Here are 5 of the key takeouts:

Find your niche

Writing in The Telegraph, Gerry Brown reports that Hummingbird ‘should enable small and niche website providers to gain a higher page ranking when a precise and complex search phrase is used.’ This is expected to create more of a ‘level playing field’ for those targeting a specific niche.

The takeout for marketers is to hone in on a particular subject area instead of churning out generic content.

Answer questions

Again from the Telegraph: ‘Hummingbird will more greatly consider question words like “how” “why”, “where” and “when” in search phrases, in addition to content keywords. Hence Hummingbird moves the emphasis of search from “results” to “answers”.’

This means that Q&A-style content that addresses the specific questions that your customers have about your products and services could pay dividends.

Optimise for customers, not keywords

In a recent piece on Search Engine Roundtable, Barry Schwartz hints that Hummingbird means that marketers should shift their focus from keyword optimisation to customer-focused content: ‘Don’t optimize for keywords, optimize for a satisfied customer from stage one of the buying cycle to the end.’

This further reinforces the message that Google has consistently pushed – create quality content that is focused on users first and foremost.

Be more creative

Paul Hill of The Wall Blog urges marketers to think beyond the obvious when it comes to content: “Good content can take any form, whether a short video clip, graphic, ebook or whitepaper. It doesn’t just have to be the written word. The form should fit the content.”

Marketers increasingly need to be more creative about the types of content that they are creating and not just stick to ‘safe’ media such as blogs.

Stop ‘trendjacking’, start being evergreen

Remember that annoying Harlem Shake fad earlier in the year? This may have been a great way for content marketers to get some easy links, but post-Hummingbird, it just won’t cut it. As Paul Hill comments about the recent fad of ‘Twerking’: ‘A twerking clip might generate brand awareness. It might prompt referral traffic or social shares. But if that content is on your website, will it influence Google rankings in future?’ The answer to this is no.

The focus now should be on producing evergreen content that will deliver lasting value for users.

Author bio

Martin Harrison is co-founder of the content marketing service, Copify.

Shane Atkins
Hello! I want to show you how to get more traffic from blogging, and social media by helping you grow your subscribers and social influence by using a mix of best practices with trail and error. I'm going to be talking about blogging and social media a lot as I love them both 🙂 Want to know more? Check out my about page.
Shane Atkins

Leave a Reply

one × 1 =

CommentLuv badge